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Social Pioneers. Engaging. Street Style. Who What Wear teamed up with Target for a collection that is a game changer in retail. With a combination of content, commerce, and a never ending social media dialog that speaks directly to consumers, this new line will reflect the changing approach to fashion and retail.

Social Pioneers. Engaging. Street Style. Who What Wear teamed up with Target for a collection that is a game changer in retail. With a combination of content, commerce, and a never ending social media dialog that speaks directly to consumers, this new line will reflect the changing approach to fashion and retail.

Our Work: Campaign concept, traditional and digital content development, directing, video, in-store, full service production

Who What Wear for Target Lookbook 2016

CD: Carl Byrd ACD: Marcelina Restrepo

Behind the Collection

CD/Director: Carl Byrd ACD: Marcelina Restrepo

Blogger: Style Tips

CD/Director: Carl Byrd
ACD: Marcelina Restrepo

Style Secrets: The Third Piece

CD/Director: Carl Byrd ACD: Marcelina Restrepo